We began as a small screen-printing and embroidery studio in New York, helping local brands and creators bring their ideas to life. When our customers started asking for custom online merch stores, we explored every platform available—only to find that launching and managing one was far more complex than it should be. That experience inspired us to simplify the process. We set out to remove the operational friction between a great idea and launch day. Today, MerchLaunch partners with trusted manufacturers and logistics providers to make merchandising effortless, scalable, and sustainable.